These women saw everything in life… except for a hand blender.
Grandmothers are using a hand blender (Philips SpeedTouch) for the first time in their life. Under this project we were to create a testimonial clip with a high viral potential. The client wished to deliver a message that “even a grandmother who is using a hand blender for the first time easily understands how to make her special dish with the help of it”. We have located several grandmothers in the Siberian provincial town specially for the occasion. They have never used blenders before and we offered them to make pancakes for the national holiday with the help of Philips SpeedTouch.
Client representatives: Elena Rudenkaya, Lyudmila Zueva, Anna Tikhomirova
Director: Dmitry Efimovich
Cameraman: Ivan Solovyov
Producers: Vladimir Bugaev, Aleksey Zipalov